Top Beauty Retail Apps Performance in Norway Q2 2025

In the second quarter of 2025, the performance of top beauty retail apps in Norway showed varied trends in downloads and active users across a unified platform, combining data from both iOS and Android. This analysis, powered by Sensor Tower, provides insights into the top five apps in the beauty retail category.

Lyko from Lyko Operations AB demonstrated a consistent pattern in weekly downloads, peaking at around 2.2K in early June. Active users showed a slight increase, starting at 38.9K and reaching over 40K by mid-June.

Rituals Home & Body Cosmetics experienced a significant spike in downloads at the end of May, reaching 5.5K, while active users also saw a notable increase during the same period.

MAKEUP - Beauty without limits maintained a steady trajectory in both downloads and active users. Downloads hovered around 200 weekly, while active users grew from 780 to 1.1K throughout the quarter.

ЛЭТУАЛЬ: косметика, парфюмерия from ALKOR & CO LLC showed a lower download rate, with figures consistently under 100. However, active users remained stable, averaging around 160 to 200 weekly.

Mein dm saw minor fluctuations in downloads, with a peak of 123 in early April. Active users displayed a slight upward trend, closing the quarter at 950.

For more detailed insights and data, visit Sensor Tower's platform.